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Responsible Tourism

PORINI CAMPS: Exclusive Eco-Camps in Exclusive Conservancies

Our aim is to work closely with communities living alongside national parks and wildlife reserves to help them derive benefits from conserving wildlife species and the indigenous habitat. They do this by earning an income from eco-tourism through setting aside areas of their land as wildlife conservancies and thereby creating wildlife dispersal areas outside the parks, increasing wildlife numbers and species variety, habitat and bio-diversity.

In our view, the key to conserving Kenya's spectacular flora and fauna outside the parks is to engage the local communities and to provide tangible benefits from eco-tourism that exceed the returns that they are able to generate from any other form of land utilization such as farming. We have succeeded in making wildlife pay its way in the areas where we operate and we take every opportunity to share our experience with others interested in setting up conservancies. 

In 1997 we signed an agreement with a Maasai community to establish the first Conservancy (Selenkay) on 13,000 acres of their land. Following the success of Selenkay Conservancy, in 2005 the 8,500 acre Ol Kinyei Conservancy was set up in the Mara eco-system and in 2006 the 22,000 acre Olare Orok Conservancy was set up in another part of the Mara.  The areas to be used as conservancies were chosen by the Maasai landowners and then were vacated by the community and set aside for wildlife so that they could be utilised for eco-tourism to generate an income and economic benefits for the community. Within a short time each conservancy saw a significant increase in wildlife numbers and a regeneration of vegetation in areas that were previously over-grazed by livestock. At Selenkay, elephants returned after an absence of twenty years and in the Mara conservancies breeding cheetah took up residence in addition to an influx of other species.

The Porini Camps, situated inside the Conservancies, are exclusive small eco-friendly tented camps that accommodate a maximum of 20 guests. The camps consists of 6 to 10 spacious tents situated under acacia trees, comfortably furnished, lighted with solar power, with water-saving safari showers and flush toilets. Porini Camps are owned and run by Gamewatchers Safaris, a well established Kenyan safari company, which leases each conservancy, paying a monthly rental that increases annually, and which is also responsible for paying entry fees to the community for all visitors entering the conservancy. The income from the camps is used to manage and improve the conservancies, pay the lease and tourist entry fees and pay salaries of the camp staff and the conservancy rangers and workers. The camps and conservancies currently employ over 100 members from the communities with take-home wages significantly higher than the country average. There are over 500 Maasai families who are directly benefiting as a result of our conservancies.  Last year the conservancies hosted 2974 guests totaling 6167 bed nights.

We feel that our partnership with the local communities in setting up the Porini Camps in the three Conservancies has made a significant contribution to improving conservation of the wildlife and habitat of these areas.  The three community areas are located near two leading parks in Kenya and are crucial wildlife dispersal areas. The Selenkay area was previously an important wildlife dispersal zone and elephant migrated in from Amboseli during the wet season. However during the 1970s and 1980s, prior to setting up the conservancy, there was increased hostility towards wildlife by the community. Elephant were harassed to the point that they stopped migrating into Selenkay. Before the Selenkay Conservancy was established there was also wide scale snaring of wildlife for the "bush meat" trade while leopard, lion and cheetah were frequently speared.                                                         

The Mara eco-system where Ol Kinyei and Olare Orok Conservancies are located is under serious threat of being degraded and fragmented as land is being divided into individually owned plots. Tracts of wildlife habitat are being permanently lost with this subdivision of the community ranches. Many small individual landowners are now selling their plots to the highest bidders, who are setting up non-sustainable mass market concrete lodges or becoming involved in intensive farming and fencing of their small holdings. Snaring of herbivores and poisoning of big cats has increased and wildlife is being driven out. 

Previously, the Maasai were entirely dependent upon their livestock and in recent years have lost much of their rangeland where there is permanent water. As a result of the increasingly frequent droughts in East Africa there has been degradation of the environment through over-grazing and the Maasai communities have suffered hardship with loss of livestock.                                                                 

 

Our three Conservancies have provided a solution to this problem by providing alternative livelihoods to livestock ranching and the specific monetary benefits to the communities from each of the Conservancies are:

 

SELENKAY CONSERVANCY

  • Total cash flowing into community from conservancy project: Kshs 9.15 million p.a. (approx $140,000)

OL KINYEI CONSERVANCY

  • Total cash flowing into community from conservancy project: Kshs 5.9 million p.a. (approx $90,000)

OLARE OROK CONSERVANCY

  • Total cash flowing into community from conservancy project: Kshs 21.6 million p.a. (approx $330,000)

A total of over $500,000 p.a. is flowing into our 3 Maasai community projects.

The income per hectare exceeds income from small-scale cultivation and is particularly high in Selenkay which is a semi-arid area.

The lowest take home pay for the lowest paid workers in each camp, after government deductions, are over $160 per month which is significant for a country where the majority earn barely one dollar per day.

As a result of the community receiving direct benefits from wildlife there has been a change in attitude towards the concept of wildlife conservation. The community members have given their positive support to conservation and there is no snaring or harassing of wildlife within the three conservancies. The members see the wildlife as a resource which belongs to them and are enthusiastic about encouraging wildlife to move into their conservancies. They also recognize the vast improvement in vegetation and grass cover within each conservancy which is now a valuable source of controlled grazing for livestock during severe drought periods.

Since the conservancies were established there has been a big increase in biodiversity. We have resident lions and cheetahs in addition to over 20 species of large mammals. Birdlife is prolific especially birds of prey.  A major positive result is that at Selenkay elephants have now returned to the area after an absence of over 20 years.

Our Porini Camps are run and maintained with the conservation of the environment at the forefront. We have a written environmental policy for water, land, energy, solid waste and sewage which is adhered to by the camp management. We pride ourselves in having highly qualified safari guides and they enhance the experience by educating the guests about the flora, fauna and people of the surrounding areas. 

We feel it is important to effectively communicate the project’s actions to stakeholders, locally and internationally. We have a website dedicated to the project and furthermore, our mission statement and environmental policy are also viewable from the first page of our Gamewatchers Safaris website. Our company literature which is given to each client emphasizes our goals. The project and its benefits have been featured in newspapers such as The Guardian, The Observer, The Times, The Independent, Mail on Sunday and in numerous magazines such as Conde Naste Traveler and National Geographic Adventure magazine.

Gamewatchers Safaris and Porini Camps won the Responsible Tourism Award for Best for Conservation of Endangered Species outside Protected Area at the World Travel Market in London, November 2008.

The winner was recognized for demonstrating that a high revenue, low impact tourism development approach can benefit the local Maasai through developing conservancies and tourism in partnership with safari companies to create employment and community income and to conserve their land for wildlife.”

The Responsible Tourism Awards sponsored by Virgin Holidays are the most competitive and prestigious awards of their kind in the world and are a collaboration between online travel directory responsible travel.com, who founded and organise the Awards, UK media partners - The Daily Telegraph, Geographical Magazine and BBC World News, and World Travel Market, who host the Awards ceremony.

Dr. Harold Goodwin, Professor of Responsible Tourism Management at Leeds Metropolitan University and Chair of the Judges commented: "Competition was tough again this year and the judges debated long and hard the Responsible Tourism achievement of the companies, organisations and individuals who had been nominated. "It was good to see the achievements of some of the larger companies being recognised, demonstrating that the Responsible Tourism Movement now includes large businesses as well as the smaller specialist businesses in the UK and in destinations on five continents who did so much to establish the approach."

National Geographic Adventure magazine, in the November 2008 issue, has rated Amboseli Porini Camp as one of the top 50 ecolodges in the World.

They say that "these 50 ecolodges are redefining travel for a greener generation."

"FIFTY TOP ECOLODGES - A decade ago, you could count the number of true ecolodges on two hands. Today we are witnessing one of the most significant transformations in the history of modern travel. Welcome to the new green standard: the 50 most Earth-friendly retreats in the world's most spectacular wilds. These cutting-edge green escapes are the best of the best at treating their visitors as well as they do the environment - sparking impactful conservation initiatives, supporting local communities, connecting guests to cultures on an authentic level and increasingly placing adventure at the center of the experience. National Geographic Adventure Global Travel Editor Costas Christ and writer Kate Siber scoured the world to compile the most comprehensive ecolodge survey ever assembled, examining five key features: luxury, active adventures, wildlife, local culture and family friendliness."

The BBC Fast Track team visited Kenya to discover how the tourist industry was recovering from the impact of the post-election violence of early 2008.  The TV programme [Click Here to View] includes an interview with Jake Grieves-Cook, MD of Gamewatchers & Porini Camps, and highlights how our Porini Lion Camp in the Olare Orok Conservancy is leading the way in working with communities to conserve the environment while providing a high quality wildlife safari experience for clients.

 

CNN on their "Inside Africa" program recently featured Mara Porini Camp and the Ol Kinyei Conservancy as a positive example of eco-tourism.

 

Virgin Holidays- All Inclusive and Package Holidays WorldwideVirgin Holidays at their 2008 Annual Awards Ceremony presented Porini Safari Camps with the prestigious Gold Partnership Award for Sustainable Tourism. This was the 2nd year in a row that Porini won the top Sustainable Tourism award, in competition with all the destinations and accommodation that Virgin Holidays sells worldwide.

 

In addition to this, our project has recently been included in a British school textbook as an example of an ecotourism project that is working with and benefiting the local community and environment. Porini Camp is included in the World Tourism Organisation’s Directory of Best Practice in Ecotourism as a positive example from Kenya. Three of our Porini Camps have been awarded a Silver Eco-rating from the Ecotourism Society of Kenya.

                                                                  

We strongly believe that Porini Safari Camps can serve as a model for other community-owned ranches that may be interested in establishing conservancies in partnership with a private sector safari operator.

The local community members’ lives have been greatly improved; they are directly benefiting from the unique natural resources and now do not have to rely on livestock as their sole income source. Previously opportunities for jobs were almost non-existent, especially at Selenkay, and now this project employs over 100 people.  Take-home earnings of individual members are over USD160 per month for the most junior staff which is significantly higher than the norm in remote rural areas. Our projects are now generating a cash flow of over US$500,000 p.a. directly into the local communities and increasing annually with no direct expense to the community.

We are committed to promoting Best Practices across the board. We pay well above the national average, have a written environmental policy that is strictly adhered to and monitor other safari companies in Africa to be sure that we make every effort to stay abreast of new developments in our industry and are always looking to implement improvements.

Our project is unique as it doesn’t depend upon donor funding. It is a partnership between the local community and a commercial safari operator, where both parties’ goals are aligned. We believe that one of the keys to our success is recognizing that the community must derive fair benefits and not be taken advantage of.  Important aspects include taking the time to educate them on the goals of the project, how conservation and ecotourism can benefit them and their children and helping them set some realistic expectations. In setting up the Conservancies a long period was required for meetings, discussions and spending time together, in order to build trust between the local community and us.

We believe that this can serve as a model to be adapted in many regions of the world. Proof of this is that we’ve now duplicated the concept with the new Ol Kinyei & Olare Orok Conservancies on Maasai owned land in the Mara ecosystem. There we have set up the Mara Porini Camp & Porini Lion Camp, employing members of the local community.  We are delighted to see that our initial conservancies and years of success have produced a track record that others in the industry have now taken note of and there is now a real momentum towards more operators setting up conservancies along similar lines. Having a successful project to model makes the setting up of future projects simpler for all those interested. We believe that conservancies, like ours, where the local communities are deriving a benefit from eco-tourism that is greater than other forms of land utilization is the way forward for Conservation in Kenya and one that can be duplicated in other parts of Africa.     



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